Citroën Convention

Citroën adopted the slogan "positive power" to present its new C4 and DS4 lines at its convention at the Docks Pullman in Paris. Organized by the agency Lever de Rideau, this event welcomed 600 people.
To accompany the program topics in images, a screen of 18 x 6.20 m was installed and two forms housing cars dominated the stage. Spectacular shows with projections and video mapping preceded the reveal of the brand’s new cars to the audience. A true expert in this field, ETC was entrusted to cast the two forms and the screen in images, as well as the image recording of the event.

Production: Lever de Rideau
Images: Superbien and KStudio

  • Installation of 2 x 20K lumens video projectors to cover the 2 volumes.
  • Implementation of 3 x 20K lumens video projectors to rear project onto the screen.
  • Utilisation of a portable production unit (4 digital cameras) for broadcast.
  • The show programming was realised with ETC’s Onlyview control system.